How to Find Product Market Fit

This workshop will discuss the principles of creating a minimum viable proposition, value matching, and the essential conditions required to create a product-market fit. Finding product-market fit is essential for all businesses as a reliable indicator of the future success, funding, scaling and growth of a company.

This session will enable attendees to design and build offerings to the market that meets the minimum viable value from a customer’s perspective: The workshop will allow participants to gain an understanding of:

  • How to create and shape a value proposition
  • The tools & techniques that can be used to create product market fit
  • How to identify and verify a target market
  • What is required to improve market adoption and promoting the benefits of your offering
  • Mechanisms to create market pull
  • Case studies – applying the key lessons to your own company


Clarence Centre. 6 St George’s Circus London, SE1 6FE


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9:30 am
4:00 pm
Sim DH
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